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EvolutionsBrands: Driving Growth with Magento Support, Custom Development, and Web Design

Discover how GoMage partnered with EvolutionsBrands to upgrade their Magento store, optimize performance, and improve customer experience
Key Results
+40-50%
increase in revenue
+20-30%
increase in conversion rates
100%
successful holiday season with zero downtime or technical issues

Project Overview

EvolutionsBrands is a family-owned footwear business in the United States that brings together several distinct shoe brands. Each brand has its own story, design, and craftsmanship, but all share the same focus on quality and trust.
As the company grew, its Magento store began to show its limitations. The site needed to be upgraded to the latest version, performance was lagging, functionality was limited, and the design did not fully meet accessibility standards. EvolutionsBrands turned to GoMage for long-term Magento support, custom development, and design improvements.

Challenges & Pain Points

  • Migration from a content-focused WordPress blog to a Magento-based eCommerce store
  • Preserving SEO value, traffic, and user experience during transformation
  • Need for a scalable solution that integrates seamlessly with third-party systems
  • High expectations for page performance, content flexibility, and mobile responsiveness

Solution

Magento Support & Upgrades

  • Upgraded site from Adobe Commerce 2.2.7 to Magento 2.4.0
  • Made 20+ external modules fully compatible with the latest version
  • Migrated infrastructure to DigitalOcean servers with Nginx, Redis, Varnish, and Fastly for better scalability and speed

Search System Implementation

  • Replaced Algolia and Klevu with Searchanise for product search, recommendations, and merchandising
  • Customized the module to align with the latest updates and client’s needs

Page Builder Migration

  • Migrated from Bluefoot Page Builder to Adobe Commerce Page Builder
  • Enabled simpler content management and ensured future compatibility with Magento standards

Checkout Optimization

  • Optimized the default Magento checkout for US transactions
  • Integrated Fetchify with Zonos for better address validation and international shipping accuracy
  • Updated QuadPay Extension and improved overall checkout stability

Custom Magento Development

  • Built an automated repair program to handle product repair requests
  • Features included automatic order creation, label printing, and seamless repair request management
  • Removed dependency on manual WhatsApp communication, saving managers time

Web Design & Accessibility

  • Fixed design issues to ensure compliance with the Online Accessibility Act (OAA)
  • Delivered a user-friendly website accessible to customers with disabilities

EvolutionsBrands’ online store is now faster, easier to use, and equipped with features that support both customers and managers. By upgrading Magento, improving checkout and search, and ensuring accessibility, GoMage helped the company achieve measurable growth in revenue and conversions while building a foundation for continued success.

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